Media and appearances
On this page, you will find a compilation of all my media appearances, from podcasts to newspaper interviews, with links.
My first podcast appearance was in April 2025. I was invited to appear on Joi Brooks' Email and Coffee podcast.
During the approximately 90-minute episode, we discussed the connection between LEAN thinking and decision-making. LEAN thinking fits in perfectly with decision-making, especially when the goal of the decisions is to make better use of resources.
It is wonderful and rewarding to be able to talk about my passion in a discussion led by decision-making. The topic is broad and involves many sub-areas, and the podcast covered many of these areas, some at greater length, some more briefly.
The highlight of the discussion for me was the example of justice distribution, which illustrates the complexity of decision-making and how many things can go wrong. The example also illustrates an approach that is contrary to LEAN thinking.
The episode is available:
My second podcast appearance was in December 2025, shortly before Christmas. I was a guest on Angela Bradford's One Starfish podcast. For about 25 minutes, we talked extensively about my journey to becoming an entrepreneur and why I chose that career path.
Towards the end of the episode, we talked about the secrets of decision-making and its main features.
The episode can be found at the following places:
In august 2026 I was a guest on the Everyday Conversations podcast, discussing with Amin Mombani why the modern world and corporate structures often run counter to our basic biology and human nature.
Among other things, we discussed the following topics:
The Executive Bubble: Why decision-making grinds to a halt when management shuts itself away in its offices and forgets to listen to its stakeholders.
Communication Bottlenecks: Why poor communication is the biggest and most dangerous obstacle to high-quality decision-making.
AI vs. Humans: Why AI is brilliant at processing information, but can never replace human emotional intelligence and perceptiveness in decision-making.
You can find the episode on these platforms:
W·I·L·D® Podcast: The Myth of Rational Decision-Making
What happens when an organisation's formal processes clash with human nature and evolutionary biology?
I was a guest on the W·I·L·D® Podcast, discussing with host Robyn Harris why the assumption that humans are entirely rational decision-makers is a myth. The episode delves into how groupthink, the pursuit of safety and learned norms often guide our behaviour completely unconsciously – both in everyday life and around the boardroom table.
Topics covered in the episode:
The myth of rationality: Why data and models alone are not enough when human biology and subconscious impulses guide our choices.
The trap of groupthink: How outsourcing our thinking to the collective creates a false sense of security and gives rise to blind spots within organisations.
Pragmatic realism: How to step out of our filtered bubble and regain the ability to view everyday reality critically.
"With the keen eye of an anthropologist, he explores the intersection of human biology, systemic structures, and real-world behaviour to challenge the myth of rationality."
— Robyn Harris, Host